Digital Marketing Strategist

Job Responsibilities

  • Drive maximum number of qualified leads to join online degree program through digital marketing activities
  • Plan and execute digital marketing campaign, SEO/SEM, email marketing and other digital channels
  • Measure and report all performance of digital marketing campaigns and evaluate KPI regularly
  • Optimize all digital marketing tools and promotion in daily basis
  • Brainstorm new idea and do growth hack with creative idea
  • Collaborate with internal team to create landing page and optimize user experience (UX) in term of digital marketing
  • Optimize every touch points of each funnel for customer journey

Core Required Skills/Experience:

  • Bachelor degree from any relevant field
  • Minimal 2 years’ experience in digital marketing, preferably from e-commerce and digital marketing agency
  • Target oriented
  • Experienced in Google and Facebook ads
  • Experienced in optimizing landing page and user funnels
  • Experienced in doing A/B testing
  • Experienced in using analytic tools
  • Have strong analytical skills and data-based thinking
  • Have knowledge of website development, such as HTML, CSS, dan JavaScript will be a plus point
  • Up-to-date with latest trends and know the best way in digital marketing measurement
  • Love to learn new technologies and skills to continuously improve marketing performance

Digital Marketing Strategist

  • Commercial

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